The Medium is the Mind

Posted on Saturday, January 19, 2008

Another good reason why to read below book, the following quote comes from the author's blog:

"The medium is the mind," I write toward the end of The Big Switch, arguing, as others have before, that the tools we use to gather, store, and analyze information inevitably exert a strong influence over the way we think. As the internet becomes our universal medium - what the director of the Annenberg Center for the Digital Future terms "a comprehensive tool that Americans are using to touch the world" - its technical characteristics also begin to shape, slowly but inexorably, the workings of our memory and our other cognitive processes.

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The future is process, not a destination
Bruce Sterling

Everything is ultimately becoming information technology
Ray Kurzweil

Data is the Intel inside
Tim O'Reilly

There is only one machine and the web is its OS
Kevin Kelly

The medium is the message
Marshall McLuhan









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