FBTO gives its roof a paint job

Posted on Wednesday, April 4, 2007

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Dutch insurance company FBTO took no risk and painted its corporate logo on its roof to show up in the next update of Google Earth (Via MarketingFacts, in Dutch). Here is a video entitled 'Google Kijkt Mee (Google Watches Along)' where FBTO marketing manager Paul Koopman explains the why and how (in Dutch). Wouldn't it be handy if Google had a listing online of its planned database updates, just like they did earlier this year down under. I have a pretty large roof myself, which I wouldn't mind decorating if only I knew when to do it.

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